If you ever ask a Rolex aficionado what the most popular Rolex watch is, he/she is likely to say ‘Rolex Submariner’. However, it is ideally not the Submariner but the Rolex Lady Datejust. The Geneva-based Swiss manufacturer does not prefer to outburst its sales figures or official production. But many persuasive sources confirm that the Rolex Datejust for women outgoes all other Rolex models. However, the interesting fact lies here:

Despite being the most outselling model, the Rolex Lady Datejust is one of the most underrated watches of the brand in the secondary market. Why? Let’s today explore some of the probable reasons behind this fact.

The Second Hand Rolex Ladies’ Watch Market

When shopping for a pre-owned Rolex Lady Datejust, you will be delighted to see how well-priced these watches are. While it is usual to find used steel Lady Datejust timepieces below £2,276, the full gold editions typically come for under £4,551 and bi-tone versions for less than £3,034.

Thus, if the Lady Datejust outsells other watches at retail, why are they underrated in the second hand market?

• The Rolex Lady Datejust is the must-have ladies’ watch in the market. Thus, it is known to be the best selling Rolex watch at boutiques.
• Moreover, Rolex Datejust is a status symbol that comes in a classic design and bevvy of flavours, making it an easy choice to opt for.

Besides, ladies’ Rolex timepieces typically run on automatic movements. And, for some people, it is a better recommendation in comparison to purchasing expensive quartz luxury watches for women.

• Women typically possess one or two go-to luxury watches rather than a huge collection. The reason is quite simple:

Women tend to also spend on other fine accessories such as bags, shoes and jewellery.

• Men are generally more interested in mechanical timepieces compared to women. And, if this is true, it is quite natural that trading of pre-owned men’s watches will be more than used women’s timepieces.

So, this can be a probable reason why the value of a second hand Rolex Datejust remains on the lower end of the spectrum.

• Moreover, the Second hand luxury watch market is targeted heavily towards men.
• While inventory, content, forums and media revolved around the pre-owned watch market are indeed male-oriented, women’s timepieces often are merely an afterthought.
• If you flip through a popular fashion magazine, you will find many advertisements, exhibiting new exquisite ladies’ watches of the world’s leading high-end brands.
• Eventually, if a woman decides to purchase a luxury watch, getting hands on one from a boutique would ideally be her first choice.

Regardless of whether these speculations are correct or not, it is true that Rolex Lady Datejust models are at present one of the most underrated and undervalued watches in the second hand luxury watch industry.

Sell Rolex Watches Easily and Quickly For the Best Price

For those who are looking to “How can I sell my Rolex watch“, get in touch with the most trustworthy watch buyers in London, The Luxury Hut.

Here at The Luxury Hut, you can sell Rolex watches in three simple steps and get paid right away without any hassle.

• Fill up the form – All you have to do is fill up our online form, providing all details of your luxury watch as much as you can and attach high-quality photos.
• Get an initial price quote – Shortly after, you will receive your price quote.
• Receive a final price and get paid – If you accept your price quote, you can either send your watch or book an appointment at our office in Hatton Garden, London. One of our associates will contact you soon by phone or email to confirm our final price offer. Accept it and get paid immediately.

While every man and woman today works hard to succeed in life, people tend to opt for things that are worthy of their efficiency. However, it is also true that in this world ‘looks’ matter and wearing luxury watches is like a passion these days. Besides, in some of our cultures, people need to indeed manifest their status on their body in some form or another as much as possible. And, a luxury watch is one of the best ways to communicate it to the people you are dealing with.

Let’s find out some of the probable reasons why people do buy luxury watches:

• To Take Them Seriously

While social etiquette usually includes looking the best, people tend to judge how attractive, successful and classy you are based on some perceptible indicators. These visible indicators are so powerful that people may conclude about you even before you open your mouth. To put in simply, if you want others to take you seriously, you have to look ‘serious’.

To make you look serious, simply wear a nice watch. The luxury watch on your wrist will automatically communicate that you should be taken earnestly. People with whom you are dealing would not think that you are nobody. Whether it is a second hand Rolex watch or a brand-new one, your timepiece will help you in getting noticed and also, illustrate your worth.

• To stand out

A luxury watch is one of the most convenient ways to become instantly more attractive. While affording a brand-new luxury timepiece may not be easy for all, you can opt for a more affordable option – buying second hand watches.

The fact is that people typically notice things that are not common. While it might be a huge person or an extremely handsome person, it can also be a Rolex watch or a luxury watch of any other elite brands that make you stand out. People are compelled to pay attention when you walk into the room.

Not many things can attract attention as much as a luxury watch (like this) can do.

Also Read: Why should you buy second hand engagement rings?

• To Be Different

The watch you wear may convey a lot about who you are. People, who consider them to be unique, buy a unique watch that suits their personality. Prestigious brands like Rolex have introduced many watches over the years, designed primarily to meet the needs of people coming from different walks of life.

The luxury watch world has timepieces of various designs and styles. Thus, you can look for all the options and decide on the one that fits your taste and personality the most.

• To convey Status

It is known that people judge a man in society and businesses based on his watch. However, one reason for this is probably that today men possess only a few good ways to express themselves. Thus, timepieces are considered as an easy measure to determine an individual’s taste as well as economic status. In many societies, people believe that a successful man of good personality not only wears a high-end watch but also utilises some efforts to get a unique watch that especially convey who he is and what he values.

For many people, watch collection is a legacy and a luxury watch is a meaningful heirloom that can last for generations.